Our passion is growing your business through the power of the internet.
Search Engine Optimisation (SEO) isn’t a fad, and it’s no longer an option to simply not think about it if you want to grow your business. It’s an indispensable part of any plan to market your products or services and bring in more qualified leads and sales.
Enhancing your visibility in search engines like Google and Bing can have a actual impact on your business’ bottom line. Whereas all proficient marketers understand the potential of search marketing, not all have the resource, the experience or simply the time to invest in it.
As an SEO agency, Wingerly can help you with technical expertise such as the creation and implementation of schema code, as well as off-page link building tactics supported by in house writers and editors. We work in tandem with you to deliver a bespoke, tailored service, helping you rank highly for search queries you want to rank for.
Organic SEO Specialists
We will make sure that our techniques obey various search engine guidelines, and we offer complete transparency to our clients. We always recommend the long-term, content-led approach to SEO. White hat methods pay off in the long run.
Our Search Expertise and Approach
With affordable prices specifically tailored to your needs, we won’t offer a “one type fits all” solution. We will first analyse your needs and determine exactly what’s needed to satisfy them. SEO service include:
- Keyword research backed with search trend analysis
- Full site audits
- Creative content creation
- Full monthly reports detailing successes and actions moving forward and analysis of results
It’s not always about getting visitors to your site, but about getting the right kind of visitors.
Keyword research is the practice of discovering what users type into a search engine when performing a search.
Before we can optimise a website or embark on a campaign, we need to know which are the right keywords to try and rank for. It’s not just about generating traffic, it’s about generating the right kind of traffic – traffic which will convert into leads or sales.
Keywords are like a compass for your SEO campaigns: they tell you where to go and whether or not you’re making progress.
Keyword research can also identify gaps in the market and even help you to predict shifts in demand. We have various tools at our disposal that show us the number of people searching for a specific term and the competition (from your competitors) around that term. We can also see annual trends in search volume to help you stay ahead of the game!
Our approach begins by capturing all potentially relevant keyword phrases, and then, through application of a variety of filters, whittling down that keyword universe to a final set of target keywords calculated to provide the biggest return.
Factors we consider include:
- Target Audience Demographics.
- Competitive Keyword Research.
- Long Tail Search Terms.
- Search Volume.
- User Location.
- Local SEO Keyword Research
Wingerly will review the keywords your website is currently ranking for, take your keyword wishlist and conduct additional keyword research to build a list that makes the most sense for your website and the competitive landscape.
Our SEO audit is a detailed analysis of your ongoing SEO strategy. Our audits are entirely bespoke to you and the business goals you’re trying to achieve.
Audits may include:
- Google Analytics traffic review
- Google Search Console data review
- Technical SEO review
- On-page content review
- Off-page link profile review
- Link building appraisal and back link audit
- Local SEO performance
- Penalty risk
- Technical website audit
- Industry and competitor SEO activity
- Content appraisal and gap analysis
- The impact and effectiveness of content marketing
- Implications of Schema and rich snippets in your market
.. and any other issues which we find that can affect your natural search performance.
Depending on the size of the site, just fixing these initial issues can have a major impact on your overall search rankings.
Either way, we’ll make sure you know exactly what the issues are , with full clarification of everything right down to the specific URLs affected. We’ll provide actionable recommendations to resolve or mitigate everything to get your site back in business.
Contact us for more information.